MBCC
Non-Profit
Vendor program
Web design
Social media marketing
Marketing strategy
Madison
2023
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Summary
Adapt Marketing Consulting was integral to the MBCC's Shared Services Program, a key component of their business accelerator initiatives, contributing 244 total hours across 68 projects. Focusing on strategic planning, digital presence, and operational efficiency, the program substantially bolstered sustainability and growth for small businesses within the chamber of commerce environment.
Challenge
Small businesses within the MBCC network often encounter significant hurdles, such as limited access to essential services like marketing, financial planning, and technology solutions. There was a pressing need for a structured program that could provide these services in a sustainable manner, ensuring long-term growth and operational efficiency for member businesses.
Solutions
In addressing these challenges, Adapt Marketing Consulting played a pivotal role as a contractor within the SSP. Our firm provided a range of services including website development, graphic design, and comprehensive marketing solutions. These services were meticulously structured into specific packages and schedules to ensure they met the varied needs of the businesses involved, all under the umbrella of the shared services offered to MBCC members.
